Testimonials offer proof that your business is serving clients well. Interviewing these customers and recording their feedback is time-consuming. Clients are often too busy or preoccupied to email a testimonial on request. From experience, the only way to get their honest appraisal is through one-on-one interviews – either face to face or over the telephone.
For example, I interviewed a client of an interior decorator to find out how she had met her brief. Her testimonial, including a series of other satisfied clients’ comments featured on the decorator’s website.
In short, the testimonials gave her credibility. They sent the message that she had done a good job and they recommended her.Word of mouth is a powerful way to promote your business. I can write up your testimonials to help convey the message that there are satisfied customers out there.
Nothing promotes your business more than favourable testimonials from satisfied customers.
Contact me to discuss your customer testimonial interview requirements today.